Studio 54 Style Makes a Revival: Shaggy Jackets Are the Festive Essential Key Piece
While the iconic New York venue Studio 54 closed almost four decades ago, its distinct fashion influence remains powerful.
This season, the spotlight isn't on see-through bodysuits but on the furry, fuzzy coats and stoles worn by celebrities and club-goers alike.
With the festive party season coming up, the signature Studio 54 coat is experiencing a significant resurgence.
Retail Data Reflects the Popularity
One of the most popular items from a latest partnership between a high-street brand and a designer brand is a cropped, off-white, shaggy jacket with giant lapels.
At another department store, online queries for brown faux fur coats have surged almost 200% year on year.
The demand for pre-owned fuzzy items is also soaring, with searches for synthetic fur growing by 257% in the past six months on a popular secondhand website.
"This is a statement coat," notes a senior style expert, explaining that it serves as the central element of an ensemble.
She prefers to style her own oversized shaggy coat with hipster jeans or leggings and micro shorts.
Screen Style Mirrors the Trend
This style is showcased in a new streaming romcom series, where a character sports a caramel fuzzy jacket to a casual dinner.
When challenged about her daring outfit, the sister replies, "It's what you said to dress up. It's fashion!"
Emergence of the "Boom Boom" Vibe
The trend fits into what a U.S. style analyst is calling "boom boom."
Inspired by the extravagance and excess of late-80s New York, this vibe brings to mind wads of cash, champagne, cigarettes, short skirts, carefree attitudes and, of course, fuzzy textures.
Like that time, the trend is set against a volatile financial climate.
This style is all about dressing for the life you dream of rather than the one you have to endure.
Contemporary Fabrics and Playful Opulence
While animal fur was omnipresent during Studio 54's peak, current versions are mostly made from shearling—a secondary product of the food industry—or synthetic materials like polyester.
The trend embodies a tongue-in-cheek luxury—like a famous Muppet has taken charge with overblown silhouettes and surprising hues.
Celebrity Adoption and Limited Releases
An English designer was an early instigator of this movement. Her shaggy coats with curly textures have been sported by famous pop stars.
Because of high demand, these coats are now only sold in limited drops. An forthcoming launch includes a rose and grey version akin to a large pom-pom, as well as leopard- and tiger-print options with dramatic fuzzy trim.
"If you can only buy one thing, you wouldn't choose it to be a basic jumper or a pair of ordinary pants, you want a standout piece," explains a publication editor-in-chief.
This sentiment is echoed by a style head at a leading store, who describes it "an unexpected, playful element" that doesn't require a complete outfit.
The Ultimate Mood Booster
In the end, the shaggy coat can serve as a fantastic pick-me-up.
"It doesn't have to cost a fortune," notes the expert, "and it will make you feel glam when the world around you is pretty dreary."